Brand Campaigns
Over the course of her career as a blogger and influencer, Rachelle has partnered with destination marketing boards, hotel brands, airlines, and tourism campaigns worldwide, creating content and driving real audience engagement across blogs and social media. A selection of that work:
- Four Seasons, Around-The-World by Private Jet Experience: Selected as one of a small group chosen to document the inaugural trip, an 8-country journey in 22 days aboard a private jet, covering luxury properties and once-in-a-lifetime excursions across multiple continents for a global travel audience.
- Visit Florida, Food and Dining Insider: Served as Visit Florida’s dedicated voice for the state’s culinary scene, covering restaurants, chefs, and food events across Florida to promote the state as a culinary travel destination to visitors nationwide.
- Emilia Romagna Tourism Board, Blogville: Based in Bologna for this multi-year program, hosting a rotating group of international bloggers invited to live in the region and generate stories showcasing Emilia Romagna’s food, culture, and countryside to readers abroad.
- GREAT Britain Campaign, British Spirit: Selected as one of a small group of influencers invited to the UK through iAmbassador to create content on British gin heritage, distilleries, and the countryside surrounding them, as part of a UK government initiative to grow British food and drink exports to the US by raising consumer awareness of British spirits.
- GREAT Britain Campaign, Countryside: Traveled through the English, Scottish, and Welsh countryside as part of a Visit Britain campaign encouraging American travelers to explore beyond big cities like London and Edinburgh, crowdsourcing local tips via a live social media and sharing off-the-beaten-path attractions across history, culture, food, wellness, and soft adventure. Represented the campaign as a spokesperson at a media event in New York, sharing her experience and encouraging other Americans to explore the British countryside.
- Destination Britain Americas: Presented regional stories from England and Wales at this flagship annual trade event, connecting British tourism boards with the Americas travel trade and helping bring destination knowledge directly to travel industry professionals.
- Vail and Beaver Creek: Promoted summer tourism and culinary itineraries across both mountain resorts, including a guided llama hike with a picnic lunch and the Alpine Table, a seasonal outdoor dinner series set against the Colorado high country.
- Passport to Paradise, Marriott: Traveled across multiple Caribbean and Mexico properties, including St. Kitts, two Cancún resorts, and Puerto Vallarta, sharing spa days, a rainforest tour, scuba diving, and excursions to Chichén Itzá and Tulum. Followers voted via social media on which destination and activities to feature each day, building toward a Facebook sweepstakes giveaway that gave the audience a chance to win their own trip.
- Universal Blog Squad: Promoted Universal Studios to The Travel Bite’s audience as part of a select group of bloggers invited behind the scenes of the parks to share firsthand coverage of rides, events, and seasonal offerings.
- Best of the Alps Road Trip, Audi e-tron: Drove the Audi e-tron across the Alps as part of a campaign showcasing the electric vehicle’s performance alongside the region’s scenery, mountain passes, and driving routes, aimed at demonstrating EV travel over long, scenic distances.
Airline Partners
Rachelle has worked with major international carriers on destination-focused campaigns, including:
- Cathay Pacific: CXplore Asia, promoting travel to Hong Kong
- Virgin: In collaboration with Visit Britain promoting Premium Flex and direct routes to London
To inquire about brand campaigns and partnerships, email partnerships@TheTravelBite.com